Official Canada Blog
News and notes from Google Canada
Celebrating Safer Internet Day: Five Key Ways to Stay Safe Online
Tuesday, February 11, 2020
Safer Internet Day
is being celebrated around the world today! It’s an initiative that originated in the European Union two decades ago and is now observed in as many as 150 countries around the world. In Canada, we are focusing on these five key ways to stay safe online:
1. Set up a recovery phone number or email address, and keep it updated.
For many web services, your
Google Account
included, having a recovery method can help alert you if there’s suspicious activity on your account or if you need to block someone from using your account without permission. And of course, adding recovery information to your account can help you get back in more quickly if you ever lose access or can't sign in.
To set up recovery information, visit your
Google Account’s Security section
and scroll down to “Ways we can verify it's you.”
2. Use unique passwords for your accounts.
Create a unique password for each account to eliminate this risk. Make sure that each password is hard to guess and better yet, at least eight characters long. It can be hard to keep track of many different passwords—60 percent of people report having too many passwords to remember. To help, consider using a password manager (like the one
built into your Chrome browser
) to help you create, safeguard and keep track of all your passwords. Alternatively, you can even write your passwords down on a piece of paper (but keep it in a safe place!), since hijackers are most likely to be online, rather than physically near you.
3. Keep your software up to date.
To help protect your online activity, make sure you’re always running the latest version of software on all your devices.
If you’re using the below operating systems, here’s where you can look to learn how to check & update the software on your devices:
Windows support
Mac
Android
iOS
Some software, like Chrome, will automatically update so you never need to worry about doing it yourself. For other services that send notifications when it’s time to update, don’t click “remind me later”— take the time to install the update right away.
4. Go a step further by setting up two-factor authentication.
Setting up two-factor authentication (2FA)—also known as 2-Step Verification—significantly decreases the chance of someone gaining unauthorized access to your account.
2FA requires you to take a second step each time you sign in to your account on top of your username and password. Examples of second verification steps include: an SMS text message, a six-digit code generated by an app, a prompt that you receive on a trusted device or the use of a physical security key.
Set up two-factor authentication for your Google Account by visiting
g.co/2sv
and clicking “Get Started.”
5. Take the Google Security Checkup.
The
Security Checkup
gives you personalized and actionable security recommendations that help you strengthen the security of your Google Account, and it only takes two minutes to complete.
Taking the Security Checkup doesn’t just help make you safer while using Google. The Checkup also includes personalized tips to keep you safer across the web, like helping you set up a screen lock on your mobile phone and advising you to remove risky third-party sites and apps that have access to your account.
Find more online security tips like these by visiting our
Safety Center
; you can also visit your
Google Account’s Security section
to find all the settings and tools mentioned in this post.
Making an Impact in Canada
Thursday, February 6, 2020
Aamir Baig was an entrepreneur with a big idea — to build a company that reimagines how customers furnish their homes and workplaces. With Fraser Hall and brothers Sam and Andy Prochazka, Baig co-founded the furniture retailer
Article
. They then turned to digital advertising services to find new customers across Canada and the U.S. and drive growth. Thanks to digital technologies, the Vancouver-based company has built a rapidly expanding business in just six years, and is now Canada’s fastest growing company according to
Canadian Business
.
Google has helped Canadian enterprises of all sizes to unlock the prosperity of the internet. According to
new research
from Public First, last year Google’s search and advertising products helped generate an estimated $23 billion CAD in annual economic activity for more than 500,000 businesses in Canada—a total impact equivalent to approximately 1.1 percent of Canada’s entire GDP.
Why digital matters for Canada
The transition to digital reflects incredible momentum for Canadian businesses leveraging data and online technologies. Canada’s digital economy generates some
$100 billion CAD
in annual revenues, more than the forestry, mining and gas industries combined. The internet addresses many of the traditional economic challenges that a country of Canada’s vast size once faced—a population the size of California, spread over a land mass roughly the size of Russia. The open web helps solve for distance and lack of population density, and allows any size company or individual creator in Canada to become a global business and reach customers across the planet. Google’s products alone support $1.7 billion CAD annually in incremental exports for Canadian businesses. And 160,000 Canadian YouTube creators see 90 percent of their views come from outside Canada’s borders.
Sustaining this kind of economic growth hinges on building a smart and adaptable workforce. Canada’s investments in first-rate education and technological research--spearheaded by facilities like MILA in Montreal and Toronto’s Vector Institute-coupled with its consistent welcoming of global talent, reflect a commitment to a labor force designed to seize the opportunities of the digital economy.
Growing Google in Canada
Google began its business in Canada in 2001, when our office in Toronto was opened with one salesperson. Nineteen years later, we employ more than 1,500 people—including engineers, sales leaders and AI researchers—across three offices in Waterloo, Toronto and Montreal. Today we’re pleased to announce that we’re expanding our presence in Canada and building three new offices, one in each of these cities. By 2022, these offices will accommodate up to 5,000 employees.
Investing in Canada’s future workforce
Our investment in Canada extends beyond our facilities—we also aim to support the communities in which we live and work. Just in the last five years Google has invested $17 million CAD in Canadian nonprofits, specifically to help Canadians learn essential digital skills training with programs like the
Google IT Support Professional Certificate program
.
Programs like these have helped people like Jean Claude Kamov transform Canada. Jean Claude was a refugee from the Congo who moved to Canada to escape violence and build a better life for his family. He always dreamed of a career in technology, but the cost of training held him back. Jean Claude heard about our program, which offers people with no previous tech experience the training to become certified in IT support. He applied at the Edmonton Public Library and became the first graduate to be hired into a new high tech career.
Stories like Jean Claude’s are why we’re continuing to invest in skills training programs. Today, Google.org is announcing a $2.5 million grant for
NPower Canada
, a charitable organization that launches underserved young adults into meaningful and sustainable careers. Through this grant, we'll support 1,700 Canadians with technical skills through the IT Support Professional Certificate and the IT Automation with Python Certificate.
Helping Canadians benefit from digital opportunities
Google is pleased to play a part in Canada’s ongoing digital transformation. We’re helping Canadian businesses grow, we’re investing directly in programs to support Canadians learning new skills and we’re expanding our offices to accommodate for long-term growth. When Google looks to Canada, we see the potential of technology to drive business and change lives. We’re committed to helping Canadians deliver on that potential.
Posted by Ruth Porat, Senior Vice President and CFO for Alphabet and Google
The game day moments, trends and ads that Canadians touched down on in 2020
Tuesday, February 4, 2020
From die hard fans to party hosts to “here for the commercials”, all sorts of Canadians turned to YouTube and Google Search this year to help them celebrate the big game. Take a look at the moments, ads, recipes and more that captivated our nation before, during and after the broadcast.
The Big Game Ads
For those Canadians who are just in it for the ads, YouTube is the destination to check out this year’s uplifting and entertaining lineup, and makes it easy to watch and re-watch our favourites.
In the lead up to Sunday, we saw advertisers tease ad trailers to increase anticipation for the show. Released two weeks before the big game,
Mr. Peanut’s cliffhanger death
has already amassed 7M+ views on YouTube. Google also shared “
Loretta
” in advance, which tells the story of a man who uses the Google Assistant to keep the memory of his love alive.
From Boston accents to groundhog, here are the the top-watched Super Bowl ads in Canada on YouTube*:
1.
Genesis Motors - Going Away Party | Genesis GV80 | Genesis Motors Canada
: Chrissy Teigen and John Legend host a party calling out and saying farewell to old luxuries, such as lying about plastic surgery, and saying hello to new luxuries like the Genesis GV80.
2.
Jeep - Jeep® | “Groundhog Day” | Bill Murray | 02.02.2020:
In celebration of Groundhog Day, and playing on the movie featuring Bill Murray, Bill takes a groundhog and escapes in an orange Jeep for endless adventures.
3.
Rocket Mortgage - Jason Momoa Super Bowl Commercial 2020 | Rocket Mortgage
: Watch Jason Momoa get super comfortable at home in this 2020 Super Bowl commercial. Behind the muscles and hair is just a guy trying to relax at home - the one place he can truly be himself.
4.
Doritos - Doritos® | The Cool Ranch feat. Lil Nas X and Sam Elliott
: The ranch just got cooler. Watch Lil Nas X and Sam Elliott reach for the sky and drop it down low in a winner-takes-all western showdown the world has never seen before.
5.
Hyundai - Smaht Pahk | 2020 Hyundai Sonata
: Hyundai pays homage to Boston by featuring Chris Evans, John Krasinski, Rachel Dratch, and David “Big Papi” Ortiz react to one of the Sonata’s newest and smartest features: Remote Smart Parking Assist.
6.
Google - Loretta | Google Super Bowl Commercial 2020
: A man reminisces about the love of his life with a help from his Google Assistant to search for photos, places visited, a favourite movie and more. With Google’s help he won’t forget these cherished memories.
7.
Visit Jamaica - Jamaica Heartbeat of the World
: Jamaica Tourist Board shares many wonderful reasons why now is the time to plan a trip to the island.
8.
Amazon - Amazon Super Bowl Commercial 2020 - #BeforeAlexa
: Amazon gives us a blast from the past answering the question “What did we do before Alexa?” With a medieval theme, people cover everything, from the temperature to news to jokes, all features on Alexa. (Features Ellen Degeneres and Portia)
9.
Disney Plus - “Big Game” Spot | Marvel Studios | Disney+
: Disney+ announces that their Universe is expanding. Marvel Studios’ The Falcon and the Winter Soldier, WandaVision, and Loki are coming soon to Disney+.
10.
Audi - Audi Presents: Let It Go
: Game of Thrones star Maisie Williams sings Disney’s ‘Let It Go’ from Frozen while she’s driving around in the all-new Audi e-tron Sportback in this spot.
The Halftime Show
Canadians turn to YouTube to watch what they’re passionate about, and during this year’s big game, that appears to be the halftime show! This year’s explosive performance sent viewers to YouTube to see more. Searches for Jennifer Lopez and Shakira
spiked dramatically
during the game, inspiring people at home to “get on the floor!”.
The Snacks
Provinces across the country celebrated the Super Bowl in different ways, and with different snacks! We took a look at the top trending recipes before the big game to see what Canadians would be munching on.
The Top Trending Questions
This year’s game brought Canadians to their Search bar to learn more. Here are the top searched questions that Canadians searched during the Super Bowl:
*We measure gameday views to create a level playing field between ads uploaded before and during the game.
AI protecting our endangered orca whales in the Salish Sea
Tuesday, January 28, 2020
The Salish Sea, which extends from British Columbia to Washington State in the U.S., was once home to hundreds of killer whales, also known as orcas. Now, the population of Southern Resident Killer Whales, a subgroup of orcas, is struggling to survive—there are only
73 of them left
. Building on our work using
AI for Social Good
, we’re partnering with
Fisheries and Oceans Canada
(DFO) to apply machine learning to protect killer whales in the Salish Sea.
According to DFO, which monitors and protects this endangered population of orcas, the greatest threats to the animals are scarcity of prey (particularly Chinook salmon, their favorite meal), contaminants, and disturbance caused by human activity and passing vessels.
Teaming up with DFO and
Rainforest Connection
, we used deep neural networks to track, monitor and observe the orcas’ behavior in the Salish Sea, and send alerts to Canadian authorities. With this information, marine mammal managers can monitor and treat whales that are injured, sick or distressed. In case of an oil spill, the detection system can allow experts to locate the animals and use specialized equipment to alter the direction of travel of the orcas to prevent exposure.
To teach a machine learning model to recognize orca sounds, DFO provided 1,800 hours of underwater audio and 68,000 labels that identified the origin of the sound. The model is used to analyze live sounds that DFO monitors across 12 locations within the Southern Resident Killer Whales’ habitat. When the model hears a noise that indicates the presence of a killer whale, it’s displayed on the Rainforest Connection (a grantee of the
Google AI Impact Challenge
) web interface, and live alerts on their location are provided to DFO and key partners through an app that Rainforest Connection developed.
Video of orca model in action -
https://youtu.be/N99Yu-XbpoI
Legend: A demo video of the Rainforest Connection web interface running Google's orca detection model.
Our next steps on this project include distinguishing between the three sub-populations of orcas—Southern Resident Killer Whales, Northern Resident Killer Whales and Biggs Killer Whales—so that we can better monitor their health and protect them in real time. We hope that advances in bioacoustics technology using AI can make a difference in animal conservation.
Posted by Julie Cattiau, Product Manager, Google AI
Giving back locally in 2019: Increasing digital skills in the Greater Toronto Area
Monday, January 6, 2020
Digital literacy is an essential skill for Canada’s future workforce. Today, a solid foundation in digital skills is critical to succeed in almost every facet of the economy. Which is why Google is committed to supporting our local communities build the skills they need to thrive and grow. Over the past year, we’ve been to 11 different communities, hosting a number of workshops around digital training. We’ve had the opportunity to work with many local organizations to train over 4,000 Canadian learners.
We’re proud to continue working with organizations dedicated to increasing the digital skills of Torontonians. This year we’ll be supporting three local organizations and, over the next year, these organizations will increase the digital capabilities and confidence of our community.
1)
VentureKids
VentureKids has a mission to accelerate access to in-demand technical skills for youth in underserved areas, and provide them the skills they need to compete in the ever-changing economy.
Our funding is supporting 300 youth in the VentureStartup program - a nine-week course aimed at youth ages 14-19 to develop their product building, financial literacy, front-end development (CSS, HTML, Javascript) and growth hacking skills. Through this program, students will learn how to identify a problem or gap in their neighbourhood and work to create a technology-focused solution to help their community.
2)
ACCES Employment
ACCES Employment assists job seekers from diverse backgrounds, who are facing barriers to employment, to integrate into the Canadian job market. They provide employment services linking employers to skilled people, while building strong collaborative networks with community partners across the city, province and country.
We’re supporting an enhanced training program that will help youth (ages 16-29) find employment. This program allows 40 youth to complete technology training and provide them with opportunities to connect to employers. At the end of the program, these young people in Toronto will have the technical skills needed to secure entry-level STEM roles.
3)
Parkdale Centre for Innovation
Parkdale Centre for Innovation is a not-for-profit incubator and community hub that supports entrepreneurs to start and grow their business, and professionals to reach their fullest potential, with a focus on inclusion and equity.
Google is helping to fund Parkdale Centre’s Pre-Seed Entrepreneurship Program. The 8-week program offers 60 professionals and entrepreneurs the opportunity to build a roadmap for their project, business, or startup, and will help to provide access to Parkdale member benefits, including program participation, advising, mentorship and networking. At the end of the program, successful participants will be invited to Parkdale Centre's Startup Accelerator, to scale their projects through a network of advisors, partners, and investors.
Giving back locally enables Google to support all of these outstanding organizations, as well as a range of other initiatives including The Boys and Girls Club of Canada, Let’s Talk Science, Pathways to Education and more. Many diverse community organizations help improve the lives of Canadians in unique ways, and Google is proud to contribute to the valuable work being done locally, where we work and live.
Posted by Sabrina Geremia, VP, Country Manager, Google Canada
Typhoon Studios joins Stadia Games and Entertainment
Thursday, December 19, 2019
Working with some of the best game creators in the world, we’ve learned that a successful studio comes down to great people who have a vision to execute on the best ideas. We’re always looking for people who share our passion and vision for the future of gaming, which is why I’m so excited that Typhoon Studios, the independent developers behind the upcoming
Journey to the Savage Planet
, is joining Stadia Games and Entertainment.
Under the leadership of its co-founders, Reid Schneider & Alex Hutchinson, Typhoon Studios has built an incredible team of industry veterans who are committed to the player experience. The Typhoon team will be joining our first Stadia Games and Entertainment studio that is based in Montreal and led by Sébastien Puel.
Typhoon Studios will continue to work on the launch of Journey to the Savage Planet for multiple platforms on January 28, 2020. Meanwhile, our priority will be on integrating the team from Typhoon Studios into Stadia Games and Entertainment. We’re thrilled to welcome this incredibly talented team to the Google family!
Published by Jade Raymond, VP Stadia Games and Entertainment Stadia
Élargir l’accès aux Données Environnementales partout au Canada
Wednesday, December 18, 2019
Google a profité de la récente COP25 pour exprimer sa volonté d’
intégrer la durabilité
dans tout ce qu’elle fait, et de donner à tous les moyens de participer à la création d’un monde durable.
Les villes sont maintenant responsables de plus de 70 % des émissions mondiales. Pour lutter efficacement contre les changements climatiques, nous croyons donc qu’il est essentiel de leur fournir des données et des technologies pertinentes.
C’est pourquoi nous avons créé l’
Explorateur de données environnementales
(EIE), un outil en ligne permettant à des villes de partout dans le monde d’obtenir des données précises sur les émissions de gaz à effet de serre (GES) afin de réduire leurs émissions de CO2.
À l’heure actuelle, l’EIE fournit des données à une centaine de villes dans le monde, dont 40 au Canada. Notre analyse de 2018 établissait à 116 millions de tonnes les émissions de GES de ces 40 villes, à plus de 172 milliards de kilomètres (quatre millions de fois le tour de la Terre!) la distance parcourue par leurs habitants grâce à différents moyens de transport, et à plus de 46 gigawatts leur potentiel solaire.
Burlington, Laval, Toronto, Moncton, Nanaimo, Saskatoon, Calgary, Kitchener et Sault Ste. Marie font partie des villes canadiennes dont les données sont accessibles dans l’outil.
Soutenir l’action locale dans les villes canadiennes
Depuis l’élargissement de l’accès à ces données environnementales
plus tôt cette année
, nous avons collaboré avec des municipalités, des services publics et diverses organisations concernées par l’élaboration de plans d’action climatiques de six provinces, dont le Nouveau-Brunswick.
« Nous sommes ravis d’avoir collaboré avec Google pour inclure les données de Saint John, Moncton et Fredericton dans l’EIE, déclare Gaëtan Thomas, PDG d’Énergie NB. Énergie NB s’emploie depuis des années à réduire ses émissions de carbone, et nous sommes convaincus que ces données aideront les Néo-Brunswickois à trouver une foule de solutions novatrices pour lutter contre les changements climatiques. »
Au Nouveau-Brunswick, les villes de Fredericton, Saint John et Moncton se concertent pour résoudre des problèmes communs, comme les émissions de GES.
Leurs maires voient l’EIE comme une ressource utile dans leur action conjointe pour le climat : « Pour les trois plus grandes villes du Nouveau-Brunswick, l’Explorateur de données environnementales de Google est une source de données supplémentaire pour comprendre l’empreinte carbone des collectivités. Grâce à lui, les citoyens, entreprises et chercheurs qui s’intéressent à la réduction des émissions ont un accès direct à l’information. »
Nous ne nous contentons pas de fournir aux villes des données plus complètes; nous explorons aussi des moyens d’aider les collectivités à transformer ces données en plans d’action à l’échelle locale.
« Maintenant que les données de Burlington sont accessibles dans l’EIE, nous disposons d’un outil unique pour aider la population à comprendre, dans le cadre de notre plan d’action pour le climat, notre incidence collective sur les changements climatiques. » Marianne Meed Ward, mairesse de Burlington
Transformer les données en plans d’action
L’EIE se fonde sur des
données cartographiques
anonymes et hautement agrégées et sur des facteurs standards d’émissions de GES pour estimer les émissions de carbone des immeubles et moyens de transport, ainsi que le potentiel énergétique solaire des villes. Les données ont été
vérifiées par des organismes réputés
et servent déjà à l’élaboration de mesures pour le climat allant des initiatives pour encourager l’usage du vélo à la production d’énergie solaire.
« Les données et les capacités de modélisation de l’EIE de Google fournissent à West Vancouver de l’information importante dans la lutte contre les changements climatiques, un enjeu auquel la population locale est sensible. Nous nous réjouissons de la liberté d’accès à la plateforme, qui favorisera l’émergence de solutions novatrices et nous aidera dans nos efforts pour protéger le climat et la collectivité. » Mary-Ann Booth, mairesse de West Vancouver
L’obtention des données désormais fournies par l’EIE exigeait auparavant des mois d’études et l’investissement d’un grand nombre de ressources de la part des villes désireuses de se doter d’un plan d’action climatique. En utilisant les sources de données et calculs de Google pour dresser très rapidement un état des lieux complet à l’échelle d’une municipalité, l’EIE évite à celle-ci de recourir à un processus fastidieux et coûteux de collecte et d’analyse de données.
Données détaillées sur les déplacements et les émissions connexes à Nanaimo
« La Ville de Nanaimo est heureuse de faire partie des premières municipalités incluses dans l’Explorateur de données environnementales de Google, déclare Leonard Krog, maire de Nanaimo. Nous sommes résolus à prendre des mesures concrètes pour combattre les changements climatiques. Cette plateforme permet d’obtenir rapidement les données précises dont nous avons besoin pour mettre en œuvre et maintenir les mesures visant à réduire nos émissions. »
La lutte contre les changements climatiques exige des mesures concertées immédiates
À l’heure où les villes, les collectivités et les entreprises du monde entier s’unissent pour le climat, l’accès aux données environnementales demeure crucial. Soucieux de participer à l’effort, nous tenons à remercier les autorités municipales et les leaders climatiques tournés vers l’avenir qui ont collaboré à cette initiative.
Comme Marc Demers, le maire de Laval, l’explique : « L’utilisation d’un tel outil et la collaboration avec une entreprise comme Google permettront certainement de mieux planifier l’action climatique et de sensibiliser la population à l’importance et l’urgence d’agir. Ceci est particulièrement important pour la Ville de Laval, puisque la lutte aux changements climatiques nécessite l’implication de tous. »
Vous désirez que vos données soient incluses dans l’EIE?
Écrivez-nous
! Et pour en savoir plus sur les initiatives de durabilité de Google, rendez-vous à
sustainability.google
.
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